Cookie Policy
Last updated: October 30, 2025
1. Introduction
We, Brothers in Style (part of Disruptive Brands B.V.), use cookies and similar technologies to provide you with an optimized website experience. Cookies also help us ensure the security of our website, analyze usage, and better tailor our advertisements.
More information about how we process personal data can be found in our Privacy Statement.
2. What are cookies?
Cookies are small text files placed on your device when you visit our website. Additionally, we use technologies such as JavaScript, HTML5, and pixels. Together, we refer to these technologies as “cookies” in this policy.
The information collected through cookies may include personal data, such as your IP address or device information.
3. Which cookies do we use?
Our website uses different types of cookies. Some are necessary for the site to function; others help us improve your experience or personalize ads.
Cookie categories:
- Necessary / functional cookies: essential for basic functions like shopping cart, login, and security. These are always placed and do not require consent.
- Preference / personalization cookies: remember your preferences (such as language or region) and enhance the user experience.
- Statistical / analytical cookies: help us gain insight into website usage, for example via Google Analytics 4. These cookies collect data about visitor behavior.
- Marketing / tracking cookies: used to show visitors personalized ads through platforms including Google Ads, Meta (Facebook/Instagram), and TikTok.
4. Third-party cookies
Besides our own cookies, we use third-party cookies. These are placed by external parties such as:
- Google (Ads, Analytics, Tag Manager)
- Meta (Facebook/Instagram)
- TikTok Ads
- Klaviyo (email and SMS marketing)
- Hotjar (UX analysis)
- Vitals and WeTracked (Shopify apps for optimization)
These parties may collect and process data outside our website. More information about their policies can be found in their own privacy statements (e.g., Google: https://policies.google.com/privacy).
5. Session cookies and persistent cookies
Some cookies (session cookies) are automatically deleted when you close your browser. Others (persistent cookies) remain stored on your device until they expire or are manually deleted.
6. Consent and managing cookie preferences
On your first visit to our website, a cookie banner will appear allowing you to indicate which cookies you want to allow.
- Necessary cookies are always placed.
- For analytical and marketing cookies, we ask for your consent.
You can change or withdraw your preferences at any time via the button in the footer of our website.
We use the Pandectes CMP system to record your consents and pass them on to Google via Consent Mode V2, as required by the EU User Consent Policy.
7. Browser settings and disabling cookies
You can also manage cookies through your browser settings. Below are links with instructions per browser:
- Google Chrome https://support.google.com/chrome/answer/95647)
- Mozilla Firefox (https://support.mozilla.org/nl/kb/cookies-verwijderen-gegevens-wissen-websites-opgeslagen)
- Microsoft Edge(https://support.microsoft.com/nl-nl/help/4027947/microsoft-edge-delete-cookies)
- Safari(https://support.apple.com/nl-nl/guide/safari/sfri11471/mac)
- Opera(https://help.opera.com/en/latest/web-preferences/#cookies)
Please note that blocking or deleting cookies may limit the functionality of our site.
More information about cookies and rights can be found at the Dutch Data Protection Authority: https://www.autoriteitpersoonsgegevens.nl/over-de-autoriteit-persoonsgegevens
8. Changes to this Cookie Policy
Our use of cookies may change from time to time. Therefore, this Cookie Policy is updated periodically. The date at the top of this page indicates when it was last changed.
9. Contact
For questions or comments about our use of cookies, you can contact us via:
Brothers in Style / Disruptive Brands B.V.
2282 Rijswijk, Netherlands (no visiting address)
📧 info@brothersinstyle.com
